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  • Website: http://www.getbuzzing.ca

Biography

Colleen Sharen
Marketing Consultant
Buzz! Marketing

I started Buzz!Words to create a resource for people trying to market to consumers. Marketing is becoming more complex, and yet it really boils down to understanding the consumer, great strategy and great execution. I'm passionate about creating good marketing that is honest, ethical and straightforward. And, of course gets results.

I like to help people figure out how to effectively market to their customers. Help them find consumer insights that make a difference to their business.

I have 12 years of consumer marketing at companies like Kraft, General Mills, and online marketing at Grocery Gateway. I spent several years as marketing and research manager at United Way of Greater Toronto.

I have way too much education.
MBA at Ivey Business School, University of Western Ontario, London, Ontario, Canada.
BA, Political Science, Wilfrid Laurier University, Waterloo, Ontario, Canada
Diploma, Applied Social Research, Georgian College, Barrie, Ontario, Canada

My clients include small and medium sized businesses, and non profit organizations mainly marketing to consumers.

Check out my website if you are interested in finding out more.

Interests

Traditional Marketing; eMarketing; Reading including literature; biographies; business books; drive in movies and going to the beach.